· 3 min read
Alt text in e-commerce: why it matters and how to write it
Alt text makes your product images useful to people who cannot see them and to search engines. What to say, what to avoid and how to write it at scale.
Topic
SEO and GEO
How to show up in search engines and in AI assistant answers with your product information.
· 3 min read
GEO for e-commerce: how to get AI assistants to cite your products
More and more buyers ask an AI assistant before they search. What GEO is, what Google says about its AI features and what changes in your product pages.
· 3 min read
How to write product descriptions that sell (and that AI assistants cite)
A good description answers what the buyer asks, with facts that can be checked. How to write it for your store, for Google and for AI assistants alike.
· 3 min read
Product structured data: a practical JSON-LD guide for stores
Structured data tells Google your product's name, brand, price and availability. What to mark up, how to validate it and which mistakes to avoid.